Interested in learning more about data-driven senior housing analyses? Maybe the NIC Data & Analytics Conference is for you. LEARN MORE.

Starting September 23, 2024

Washington, D.C.


Tuesday, October 24, 2023

Next Generation Consumer

Session Type: Main Stage

Date and Time:Tuesday, October 24, 2023 | 4:30 pm - 5:30 pm


Helen Foster


Foster Strategy


Rodney Harrell, PhD

Vice President

AARP Public Policy Institute


Stephanie Harris




Brett Robinson


Headwaters Consulting

‘Next Generation Consumer’ will discuss the characteristics and attributes of the industry’s future consumers, and how community design, programming and operations should adapt to attract them, thus driving higher penetration rates across all segments of senior housing. Join experts to learn about emerging trends, best practices and new technologies that have the ability to shift the consumers’ perceptions of senior living from needs-based communities to communities sought after by consumers by prioritizing consumer preferences, promoting socialization and wellness, and ultimately enabling purpose and enriching the lives of residents. This panel will discuss the future consumers across various segments from active adult rental properties to full service senior living and CCRCs including “The Forgotten Middle.”